Pace University NYC
Brand Marketing Team
Students Area Of Interest
Graphic Design
Lola Beber
Senior at Pace, double majoring in Advertising & IMC and Digital Marketing. She served as President of the Brand Marketing Team, and was both a presenter and co-director. She has gained social media marketing and content creation skills as the Co-Founder and CMO of a service project. Lola serves as a Brand Marketing & Strategy intern at Spectrum Reach, where she is leveraging her skills in copywriting, communication plan development, and brand strategy. She has a passion for turning data into creative and successful campaigns.
Francesca Saracino
Marketing & Advertising graduate who served as the Chief Operating Officer of the Brand Marketing Team, and was both a presenter and co-director. She has gained experience in events interning with the Pebble Beach Concours d'Elegance, an automotive charitable event, and has expanded her knowledge of advertising creativity through her internship with the Clio Advertising Creativity Awards. Francesca is interested in working in account planning and strategy where she hopes to leverage her experience from the team into her post-grad experience.
Bruce Macchione
Senior at Pace University, majoring in Advertising & IMC. Bruce was the Creative Director of the Brand Marketing Team. He strived for excellence while also exploring new avenues of creativity. Through the Brand Marketing Team and the challenges he faced, he developed a true passion for the world of advertising and the process behind the creative side of the industry. Bruce Macchione has a special way of looking at things that shows in his ability to turn ideas into reality and his talent for using language effectively.
Rachael Schneider
Junior at Pace University, majoring in Advertising & IMC. She served as the Associate Director of the Creative Department for the Brand Marketing Team. Her goals to work within creative in the advertising industry have been ignited by the Brand Marketing Team and she looks forward to working in the field upon graduation. She plans to apply her skills and experiences gained as a Marketing Teaching Assistant, a manager of an integrated marketing lab on campus, and at marketing internships in the professional world.
Zoila Mendez
Junior at Pace University, majoring in Advertising and Integrated Marketing Communications with a minor in Graphic Design. She was a part of the Media department on the Brand Marketing Team. Her experience on team has inspired Zoila to pursue a career in media planning and buying in the future. In addition to her academic pursuits, Zoila also works at Estee Lauder Companies, where she has gained experience and knowledge of the beauty industry including marketing strategies and consumer behavior.
Anna Wilke
Digital Marketing graduate with a minor in Graphic Design. Anna held a position in the Creative Department and was also a presenter. During her time at Pace, Anna gained valuable marketing and digital design skills through numerous internships and coursework and is excited to apply these skills to a position in the digital marketing industry. Outside of the team, Anna worked as a Resident Assistant and participated in Student Government, holding the senate position of Senior Class President.
